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Black Friday Ad Release Prediction & Leaks 2018: As per this year calendar, Black Friday is going to happen on November 23, 2018. Major online and offline retail store release ads in the digital platform which gives a sneak peek about the best buy deals on electronic and other products earlier the Black Friday sale. Buyers can alert themselves by subscribing to the newsletter and emails. A sneak peeks on the best buying deals on a wide range of products will be sent to the registered email ID. We are anticipating a similar pattern of ad scan postings by major retailers as last year when Black Friday occurred one day later on November 24. In this article, viewers will be informed about the Black Friday Ad Release Timeline Prediction 2018 by various offline and online retail store.

One of the most exciting parts of this big sale event is Black Friday Ad Release. A holdover from the days of newspapers and printed pamphlet, ads live today in digital form. Ads listing discounts on various goods are now released on the official website of the store. Shoppers need to be alert while buying any product. They are advised to check the specification, the price of a particular item on the different store before going to buy. Discount on newly launched products is expected to be less this year. However, great deals are highly anticipated on various products and price drop of the same will be notified via ad release.

Black Friday Ad release or leak are eagerly anticipated by consumers and media alike for two reasons:

1. Ad scan posting usually announce the store’s Black Friday hours: Which store is opening the earliest on Thanksgiving afternoon? When do deals drop online and on which product? The ad scans will tell you when you get to start shopping.

2. It contains doorbuster prices: Black Friday ads announce to the world which product will be hit the rock-bottom prices and which popular TV, laptops, notebooks, refrigerator, toys, and gaming systems will be on sale. Some ad scans are more than 50 pages long and are designed to get shoppers excited about buying everything from electronics to jewelry to refrigerators to clothes. 

Some Black Friday ads are released officially by the store, few are leaked ahead of schedule. But we’ll be posting all the ad scans the moment they’re available on our ad scan page.

All you need to know about Black Friday

Black Friday signifies the first day of the Christmas shopping season which is the day after the United States holiday of Thanksgiving. On this day, numerous retail & online stores make many special offers by putting attractive discounts on various items. This year, Black Friday best buy deals will start from the fourth Thursday of November (22nd Nov 2018) at 5 pm local time at most stores. The crazy sale goes until 1 a.m., and then everyone gets a seven-hour break to regroup before most stores reopen at 8 a.m. on actual Black Friday which is on 23rd November 2018.

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See: Black Friday & Thanksgiving Store Hours 2018

Which store will release the Black Friday ad first this year?

It is predicted that Harbor Freight Will Once Again Be the First Ad Scan to Leak.

As we noted that nearly every year, Harbor Freight is the first ad scan to leak and this year it is expected to be same. “we know this is done by design and 2018 should continue the trend.” said one of the employees at the store. It is highly anticipated that Harbor Freight Black Friday ad 2018 will release around October 3.

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Black Friday Ad Leak / Release Predictions 2018 (By Store)

Perhaps the retailer you were interested in the ad release was not on our favorites list. If so, don’t worry! Below you can find a complete listing of predictions of all of the ad scans will be leaked or released this season.

S. No Name of the Store Expected 2018 Ad Release Date Past Release/Leak Date    
2017 2016 2015
1 JCPenney 3rd Nov 1st Nov 4thNov 9th Nov
2 Kmart 8th Nov 9th Nov 9th Nov 13th Nov
3 Kohls 2nd Nov 26th Oct 3rd Nov 6th Nov
4 Target 8th Nov 11th Nov 9th Nov 9th Nov
5 Sears 8th Nov 9th Nov 9th Nov 11th Nov
6 WalMart 8th Nov 10th Nov 10th Nov 11th Nov
7 Best Buy 8th Nov 10th Nov 10th Nov 9th Nov
8 6PM 23rd Nov 3rd Nov 23rd Nov 23rd Nov
9 AAFES 13rd Nov 16th Nov 14th Nov 17th Nov
10 Academy Sports and Outdoors 14rd Nov 10th Nov 15th Nov 17th Nov
11 Ace Hardware 1st Nov 6th Nov 2nd Nov 14rd Nov
12 AC Moore 10th Nov 13rd Nov 11th Nov 12th Nov
13 Adorama 21st Nov 21st Nov 22st Nov 23st Nov
14 Aeropostale 20th Nov 22nd Nov 20th Nov 9th Nov
15 Amazon 21st Nov 18th Nov 22nd Nov 20th Nov
16 American Eagle Outfitters 20th Nov 20th Nov 21st Nov 26th Nov
17 Ashley HomeStore 3rd Nov 20th Nov 4th Nov 12th Nov
18 Backcountry.com 23rd Nov 23rd Nov 23rd Nov 24th Nov
19 Barnes & Noble 20th Nov 7th Nov 20th Nov 20th Nov
20 Bass Pro Shops 10th Nov 10th Nov 11th Nov 12th Nov
21 Bath and Body Works 17th Nov 17th Nov 17th Nov 17th Nov
22 Bealls 7th Nov 10th Nov 8th Nov 3rd Nov
23 Bealls Florida 8th Nov 9th Nov 9th Nov 10th Nov
24 Bed Bath & Beyond 4th Nov 14rd Nov 5th Nov 16th Nov
25 Belk 8th Nov 29th Oct 9th Nov 1st Nov
26 Big 5 Sporting Goods Nov 20 Nov 19 Nov 21 Nov 19
27 Big Lots Nov 09 Nov 10 Nov 10 Nov 12
28 BJ’s Nov 02 Nov 04 Nov 03 Nov 10
29 Blain’s Farm & Fleet Nov 17 Nov 17 Nov 18 Nov 19
30 BonTon Nov 12 Nov 12 Nov 13 Nov 09
31 Boscov’s Nov 10 Nov 13 Nov 11 Nov 19
32 Burlington Coat Factory Nov 15 Nov 13 Nov 16 Nov 18
33 Burkes Outlet   Oct 27
34 Cabela’s Nov 13 Nov 09 Nov 14 Nov 11
35 Campmor Nov 03 Nov 24 Nov 04 Nov 11
36 Carter’s Nov 20 Nov 18 Nov 19 Nov 18
37 Costco Nov 03 Nov 04 Nov 04 Nov 12
38 Craft Warehouse Nov 01 Nov 17 Nov 02 Nov 06
39 CVS Pharmacy Nov 02 Nov 08 Nov 03 Nov 13
40 Dell Home Oct 31 Nov 04 Nov 01 Oct 20
41 Dell Small Business Oct 31 Nov 04 Nov 01 Oct 21
42 Dicks Sporting Goods Nov 10 Nov 08 Nov 11 Nov 13
43 Dollar General Oct 27 Nov 18 Oct 28 Nov 05
44 Dollar Tree Oct 30   Oct 30
45 Dunham’s Sports Nov 14 Nov 15 Nov 15 Nov 22
46 eBay Nov 20 Nov 20 Nov 21 Nov 10
47 Express Nov 20 Nov 10 Nov 21 Nov 23
48 Family Dollar Nov 12 Nov 19 Nov 13 Nov 13
49 Finish Line Nov 14   Nov 15 Nov 13
50 Five Below Nov 04 Nov 04 Nov 05 Nov 06
51 Fred’s Nov 14 Nov 09 Nov 15 Nov 18
52 Fry’s Nov 17 Nov 19 Nov 18 Nov 23
53 GameStop Nov 10 Nov 11 Nov 11 Nov 06
54 Gander Mountain Nov 18 Nov 19 Nov 19 Nov 13
55 Gap Nov 18   Nov 18 Nov 16
56 Goody’s Nov 03   Nov 04 Nov 03
57 Gordmans Nov 03 Nov 04 Nov 04 Nov 10
58 Groupon Nov 13 Nov 16 Nov 11 Nov 13
59 Guitar Center Nov 13 Nov 09 Nov 14 Nov 16
60 Half Price Books Oct 21 Oct 30 Oct 22 Oct 02
61 Hancock Fabrics Nov 18   Nov 18 Nov 19
62 Hallmark  
63 Harbor Freight Oct 11 Oct 02 Oct 12 Oct 15
64 hhgregg Nov 10 Nov 24 Nov 11 Nov 12
65 Home Depot Nov 15 Nov 23 Nov 12
66 HP Home Nov 05 Nov 08 Nov 06 Nov 17
67 IKEA Nov 20 Nov 24 Nov 20 Nov 23
68 Jo-Ann Fabrics Nov 12 Nov 16 Nov 13 Nov 04
69 JoS. A. Bank Nov 23 Nov 19 Nov 24 Nov 19
70 Lands’ End Nov 22   Nov 23 Nov 19
71 LEGO Nov 20 Nov 15 Nov 20
72 Levi’s Nov 21   Nov 22 Nov 04
73 Lowe’s Nov 17 Nov 11 Nov 18 Nov 16
74 MacMall Nov 16 Nov 23
75 Macy’s Oct 28 Nov 16 Nov 16 Oct 30
76 Meijer Nov 09 Nov 08 Nov 10 Nov 05
77 Menards Nov 17 Nov 18 Nov 18 Nov 16
78 Michaels Nov 05 Nov 09 Nov 06 Nov 02
79 Micro Center Nov 14 Nov 20 Nov 15 Nov 23
80 Microsoft Store Nov 13 Nov 13 Nov 14 Nov 19
81 Mills Fleet Farm Nov 17 Nov 10 Nov 18 Nov 22
82 Modell’s Nov 10 Nov 21 Nov 11 Nov 12
83 Monoprice  
84 Music & Arts Nov 14 Nov 13 Nov 15 Nov 23
85 Musician’s Friend Nov 14 Nov 21 Nov 15 Nov 17
86 National Geographic Store  
87 Navy Exchange Nov 15 Nov 16 Nov 16 Nov 18
88 New Balance  
89 Newegg Nov 10 Nov 10 Nov 11 Nov 19
90 New York & Company Nov 16 Nov 12 Nov 17 Nov 11
91 Nikon Nov 03 Nov 13 Nov 04 Nov 13
92 Northern Tool Nov 19 Nov 19 Nov 20 Nov 20
93 Office Depot and OfficeMax Nov 09 Nov 08 Nov 10 Nov 11
94 Old Navy Nov 18 Nov 13 Nov 18 Nov 17
95 Olympia Sports Nov 15 Nov 15 Nov 16 Nov 16
96 Overstock Nov 07 Nov 14 Nov 08 Nov 16
97 Palais Royal Nov 07 Nov 10 Nov 08 Nov 03
98 Panasonic Nov 15 Nov 24 Nov 15 Nov 13
99 PC Richard & Son Nov 21 Nov 21 Nov 22 Nov 25
100 Peebles Nov 07 Nov 10 Nov 08 Nov 03
101 Pep Boys Nov 17 Nov 14 Nov 18 Nov 13
102 Petco Nov 10 Nov 05 Nov 11 Nov 08
103 PetSmart Nov 04 Nov 09 Nov 05 Nov 09
104 Pier 1 Imports Nov 05 Nov 24 Nov 05
105 QVC Nov 10 Nov 20 Nov 18
106 Reeds Jewelers Nov 24 Oct 28
107 Rite Aid Oct 25 Oct 24 Oct 26 Oct 24
108 Rural King Nov 15 Nov 18 Nov 16 Nov 16
109 Sally Beauty Supply Nov 20   Nov 20
110 Sam’s Club Nov 01 Nov 06 Nov 01 Nov 08
111 Samsung Nov 13 Nov 13 Nov 14 Nov 16
112 Sears Appliance and Hardware Nov 14 Nov 11 Nov 15 Nov 09
113 Sears Canada Oct 05   Oct 06 Oct 07
114 Sears Hometown Stores Nov 14 Nov 04 Nov 15 Nov 09
115 Sears Outlet Nov 17 Nov 09 Nov 18 Nov 13
116 Sephora Nov 17 Nov 19 Nov 18 Nov 19
117 Shopko Nov 03 Nov 04 Nov 04 Nov 11
118 Sierra Trading Post Nov 18   Nov 19
119 Sports Authority   Nov 09
120 Sportsman’s Warehouse Nov 15 Nov 21 Nov 16 Nov 18
121 Sprint Nov 17 Nov 13 Nov 17 Nov 16
122 Stage Stores Nov 07 Nov 10 Nov 08 Nov 03
123 Staples Nov 05 Nov 05 Nov 06 Nov 08
124 Stein Mart Nov 09 Nov 13 Nov 10 Nov 06
125 Tanger Outlets Nov 08 Nov 19 Nov 09
126 Things Remembered Nov 23 Nov 20 Nov 22 Nov 18
127 Tilly’s Nov 20   Nov 23
128 T-Mobile Nov 15 Nov 17 Nov 16 Nov 23
127 Tommy Hilfiger Nov 22   Nov 23 Nov 13
128 Tractor Supply Company Nov 19 Nov 19 Nov 20 Nov 12
129 True Value Nov 01 Oct 19 Nov 02 Nov 03
130 ULTA Beauty Nov 03 Nov 14 Nov 04 Nov 22
131 Verizon Wireless Nov 03 Nov 23 Nov 04 Nov 22
132 Victoria’s Secret Nov 24 Nov 20 Nov 25 Nov 24
133 Walgreens Nov 11   Nov 12 Nov 09
134 West Marine Nov 17 Nov 14 Nov 18 Nov 18
135 Zales Nov 12 Nov 21 Nov 11

Overall Black Friday Ad Predictions 2018

As we have noticed, every year ads scan releases earlier than expected but those are the ones you care about the least. A few small retailers and noted early-birds release the ad in mid and early October. The big ones like Kohl’s, Target, Macy’s and Walmart etc disclose their ads in late and early November. Meanwhile, Amazon and eBay keep their ads a mystery until two weeks (or less) before Black Friday Sale.

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